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Brad Dunsé

B2B Sales & Marketing Content Writer for the Construction & Woodcraft Industries

Hi, Brad Dunsé here.

If you’re a manufacturer or supplier for…

  • Building materials
  • Construction equipment and tools
  • Material handling equipment
  • Jobsite safety gear
  • Woodshop tools & machinery
  • Woodcraft accessories
  • Tech and software products

You’ve come to the right source for your next project’s compelling sales and marketing copy, or effective sales enablement content.

In construction, most projects require a walk-through and punch list to render the job complete.

Here’s your next project’s B2B copywriter qualification punch list

✔B2B writer with hands-on construction and woodcraft experience 

You’ll find it easier to work with a writer who’s spent time in the shop building woodcraft products, andd punched a time clock on residential, commercial, and industrial construction projects.

This translates to quicker turnarounds, simplifying complex ideals, translating jobsite jargon, making your sales content compelling, and writing content your customers find easy to understand.

✔A writer who knows your customer

Because you now have a writer with on-the-job experience, you get a copy professional who knows your ideal customer.

Wy?

Working side-by-side with architects, general contractors, other tradesman, suppliers, distributors, and manufacturers came with clocking time in the family roofing business.

Plus, experience with home remodeling, owning a small woodshop, and operating other businesses means you’ve found a writer who is your ideal customer.

✔ A writer with a sales background

A writer with sales experience understands the nuances of selling. A seasoned skill learned through face-to-face interaction with the customer.

That knowledge transfers easily to copywriting, but great copy is more than persuasive. It answers anticipated questions and clears customer objections.

And all that’s backed up by years of experience as project estimator and salesperson for residential, commercial, and industrial markets.

✔ Industry recognized copywriting credentials

It’s beneficial to work with a writer who has the craft and skill to write compelling copy. One with qualifications recognized by global copywriting authorities.

You’ll get an award winning verified direct response copywriter from American Writers and Artists Institute (AWAI).

Additional AWAI certification and training include Sales Enablement Mastery & Certification,Simulated Training plus many training programs like B2B e-mail, newsletter creation,, and more.

Continuing education and keeping up with trends is part of the weekly regiment around here, and a huge benefit to you.

✔ More than a B2B copywriter

I’m sure you’re familiar with acronyms like SEO and UX (Search Engine Optimization and User Experience).

As your copy and content professional, you won’t pay extra for SEO or UX in the projects I write, I build that in my writing as a service to you.

I’ll also help strategize your project’s content and copy.

✔ Get in touch

If you want an organized B2B copywriter specializing in your industry, with all the above qualifications, and a writer who is committed to meet your deadlines, it makes sense for us to take the next step.

Give me a call at 715-760-0712 or send me an e-mail to schedule a discovery call.

 

Head and shoulders photo of Brad Dunsé

Brad is a member of:

logo for The Professional Writers' Alliance
The Professional Writers' Alliance
logo for Circle of Success, American Writers & Artists Inc
Circle of Success, American Writers & Artists Inc

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Brad’s Blogdom

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Convert Trial Offers to Paid Accounts with One Simple Step

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We’ve heard it all… People have the attentions span of a goldfish, about 8-seconds. Maybe a gnat. We get it, it’s short. We hear smart device usage lords over desktops by 67%… 78%… and according to a recent article in fortune.com, 85%. Again, we … [Read More...]

Is Your Marketing Differentiator Hiding in the Open?Is Your Marketing Differentiator Hiding in the Open?

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Don’t Animal House Your E-mail

Little rant disclosure here. But don't think you'll mind. I don’t know about you, but I’ve noticed a trend in my in-box. And, I love it to bits.  And if you’re on your game, you will too. Because your competitors just might be falling for this … [Read More...]

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