Did you know, About pages are one of the most viewed pages on a website?
More views than a home page.
Boy, I better make this good, huh?
Everything you read here is supposed to tell you something about me and why you’d want to work with me.
What’s your advantage, What’s in it for you? What is this guy like? What is his personality?
It’s pretty simple really.
You get an authentic sales enablement copywriter with business and sales experience.
People think I’m kidding when I say I started in my dad’s roofing business when I was 13-years old.
By the time I was 15 he mentored me on sales calls and submitting project proposals.
By my early 20s I was selling commercial and residential flat roof projects, running crews, competing with contractors who’d been bidding jobs longer than I’d been alive.
Eventually I wound up in my own business in the food service industry.
And today I focus on copywriting.
No. I’m not the Zig Ziglar of sales, but that’s not what you need in sales enablement content and copy.
But all that business experience is an asset to your B2B writing projects.
I’ve dealt with consumers, contractors, architects, general contractors, building owners, engineers, maintenance supervisors, commercial building investors, and yes supplier and equipment salesmen and women…
The experience is well-rounded, again, your benefit.
Everything from troubleshooting, to idea creation, to alternative ways to approach a challenge…
The organizational skills, the built-in Return on Investment mindset, and the self-disciplined work ethic so there’s no need to be poked and prodded to get cracking.
Forward thought, knowing the value of meeting deadlines, organizational skills…
I could go on and on, but those are all qualities rarely found in a B2B copywriter.
If that’s not enough try this one out.
Gratitude, team work, and forward thinking.
I’ve spent decades involved with Not-for-Profit organizations as board member, officer, or a member on a state business enterprise committee.
When your president of a NFP, managing a team of volunteers, you learn the art of teamwork. Operating out of appreciation and gratitude for everyone’s contribution becomes an asset to your project.
Oh, I almost forgot.
You get an industry certified copywriter.
Besides verified as a direct response copywriter by one of the globe’s authorities in training A-level content writers and direct response copywriters, American Writers and Artists Institute (AWAI), I’m currently getting my certification as a sales enablement copywriter.
An asset business owners like you always value.
I suppose this is where I should hook thumbs in my belt, puff my chest, play a smirk across my face, and say…
“Yep, I guess you’re pretty lucky to have me as your copywriter.”
But you’ll never hear that from me.
I’m lucky to have you as my client.
I know your value to my business, and it’s an honor to work with you.
By now, you’ve picked up I’m pretty authentic. What you see is what you get. After all, we’ll be working together, so you might as well know a little about me.
Until then, feel free to sign up to my newsletter delivered every other week.
Use the tips I’ll hand you there. When you’re ready to work on a project, feel free to get in touch with me.